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One of the best but least used techniques for thinking up new blog content is to do some sales letter reading. We are not talking about copywriting though, so don’t get confused. We’re talking about the bullet points that you find so often in sales copy. Here’s the truth: these same bullet points can be really great sources of content ideas. It isn’t difficult to take a bullet point, do a little bit of research on it and think up some quality content. Check out the articles that have been written by experts within your niche, you’ll find lots of bullet points there. All that you need to do is get down to action and create content that offers your readers more.
It’s also possible to go back to your old posts so that you can update them. That’s right – you don’t have to look elsewhere. Just look within your blog and see if there are posts that can be updated. Add some twists to those posts and tell your readers that you have done some updating. That could be as basic as writing a new tip or two to go alongside older ones. You might find that your readers will love this too. They are always trying to find ways to stay updated. This is the reason that they subscribed to your blog to begin with, right? So why not go ahead and give it to them?
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